Caffeinated Deep Dives #005 LEGO
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Dec 13, 2024 Discover the captivating evolution of LEGO, from its start as a wooden toy maker to dominating the toy industry. Uncover the genius behind the iconic brick and the impressive manufacturing process that produces 30,000 pieces a minute. Dive into personal stories linking LEGO to childhood creativity and education. Learn about the company's challenges, including a near-bankruptcy in 2003, and how strategic partnerships with franchises like Star Wars propelled LEGO back to greatness. Marvel at its lasting cultural impact!
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Lego's Convergence
- The iPhone combined existing technologies, while Lego's success arose from converging social, economic, educational, and technological trends.
- These convergences demonstrate how timing and context are crucial for innovation.
The Wooden Duck Story
- Ole Kirk prioritized quality, once making his son re-varnish a batch of ducks to ensure three coats instead of two.
- This dedication to quality, even in small details, established Lego's reputation for excellence.
Adaptability and Resourcefulness
- Ole Kirk Christensen, not a great businessman initially, demonstrated adaptability by reusing yo-yo inventory to create toy cars.
- This resourcefulness highlights the importance of pivoting and maximizing available resources.