Christal Wang is the Co-Founder and CEO of Shimmer.

Shimmer ADHD Coaching is the #1 coaching service for adults with ADHD, made for and by people with ADHD. You meet with an expert ADHD coach each week to set goals, learn skills, upgrade your routines, and stay accountable to real, sustainable change.

Takeaways

• Chris's consulting background and foundational skills.
• Shimmer originated from her MBA and MPH at Berkeley and her dropping out!
• Going through YC.
• Pivoting in YC and learnings.
• Her ADHD diagnosis led to a new focus for Shimmer.
• The focus on ADHD coaching.
• Coaching complements medication, addressing skills and goals.
• Vetting coaches and the expanding market.
• Regulatory hurdles and navigating that.
• Building in SF.
• How she found her co-founder and built that relationship.

Chapters

00:00 The Genesis of Shimmer

03:39 Navigating Pivots and Challenges

06:51 Understanding ADHD and Its Impact

09:24 The Coaching Landscape for ADHD

13:04 Vetting Coaches: Ensuring Quality

16:46 Sales Strategies and Market Dynamics

19:32 The Future of ADHD Coaching

21:40 Market Size and Neurodiversity

23:05 Measuring Success at Shimmer

24:20 Team Composition and Culture Building

25:33 Navigating Partnerships and Sales Channels

26:40 Regulatory Landscape for Coaching

28:31 Fundraising Insights and Strategies

31:05 Building a Network in the US

33:32 Co-Founder Dynamics and Relationships

36:01 Personal Growth and Learning

38:46 Coping with Challenges and Hard Times

Keywords

Shimmer, ADHD, coaching, mental health, entrepreneurship, pivots, fundraising, neurodiversity, consulting, healthcare