

Shopify's vision for the future of commerce (Interview)
Nov 19, 2021
Ilya Grigorik, a software engineer at Shopify known for his expertise in web technologies, joins the conversation to unveil Shopify's innovative releases: Hydrogen and Oxygen. He discusses how Hydrogen, a React framework, is set to personalize e-commerce and improve server-side rendering. Ilya highlights the potential of Oxygen for scalable storefronts, allowing merchants to focus on business without infrastructure headaches. The talk also explores future trends in online commerce, emphasizing the role of AR, VR, and innovative technologies in reshaping the shopping experience.
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Shopify Origin Story
- Shopify's origin story involves founder Tobi Lütke building an online snowboard store.
- He realized the platform's potential to empower non-technical merchants.
Headless vs. API-First Commerce
- The term "headless commerce" is outdated; the focus should be on API-first, multi-channel selling.
- Shopify excels in providing APIs and integrates various sales channels.
Shopify's Bot Protection
- Shopify handles scaling and bot protection, freeing merchants from infrastructure concerns.
- Bot protection is crucial, especially during flash sales or limited product releases.