đď¸ In this week's episode of Unsolicited Feedback, Joff Redfern, the former Chief Product Officer at Atlassian and current Venture Partner at Menlo Ventures, joins the podcast. Fareed takes a bye-week, and Brian welcomes back Adam Fishman as his co-host.
This week's discussion includes:
1ď¸âŁ Unlocking the Potential of AI Businesses (Starts at 17:05)
2ď¸âŁ The Release of Adobe's Web-Version of Photoshop (Starts at 1:06:41)
We also kick off the episode with Joff introducing us to the Swiss Cheese Method. Curious? Find out more by watching the episode.
đ AI's Onboarding Conundrum đ¤đź
Have you ever felt like an AI's forgotten your conversations? đ Joff certainly has. He wants a personal assistant like the Chief of Staff from Veep, who knows him inside out and can anticipate his needs. But instead, he gets generic responses and no personalization. đ
So, what's the real issue here? Why are AI companies falling short of the Job to be Done here? Our experts feel it might be the onboarding experience.
What makes onboarding critical? đ¤ Onboarding serves two purposes: educating the user about the application's capabilities, and personalizing the application. Unfortunately, AI companies have not cracked the code here. Why?
1ď¸âŁ Eliminating Friction at All Costs: AI companies focus on reducing friction at the expense of personalizing the experience. Good AI performance requires learning about the user, which takes time and effort. A little good friction can go a long way! âď¸
2ď¸âŁ Desire for the largest possible TAM: Companies aim to solve problems for everyone, but we're all unique. Instead, Brian suggests a solution: Starting more narrowly and taking power users who have customized and figured out how to get their job done, and transforming their knowledge into a context window that becomes a new input.
Joff expands on this idea and proposes unlocking many possibilities with a few key decisions. He suggests using pairwise refinement to indicate your preferences and offers options for different response modes: long or concise, funny or serious. đđ¤
3ď¸âŁ Trust creates a Chicken and Egg problem:
Without a detailed onboarding, AI usage is underwhelming. And without trust, users won't share their time and info. It's time for AI companies to reinvent the onboarding process and earn that trust! đ
Join the discussion and share your thoughts! How can we make AI onboarding easy but effective? đđŹ
Adobeâs Web-Version of Photoshop
đ Adobe has released a web version of Photoshop, and it offers new collaboration, the ability for non-members to view and comment, and a firefly generative AI model! đĽđ¨
Overall, our cynical experts are pretty complimentary.
1ď¸âŁ The team has brilliantly transformed the desktop version of Photoshop into a user-friendly and streamlined web product. đâ¨
2ď¸âŁ Say goodbye to solo editing! Photoshop is now a multiplayer experience with the exciting addition of collaboration. No Photoshop experience required to comment and view. đ¤đ
3ď¸âŁ This update expands Photoshop's audience, bringing its power to a broader user base. đđŞ
However, there are a few areas that still need improvement. Currently, there is limited connective tissue to other Adobe products, and collaboration doesn't feel like a first-class citizen just yet. đ§Šđ¤ˇââď¸
Nevertheless, these additions might be a great defense for Adobe. If they can provide enough value to prevent users from switching to platforms like Canva or Figma, then it might just be good enough. đĄď¸đź
What are your thoughts on these new features?