Jay Chaney is a strategist and part of a crack team of Canadian advertising professionals who have gone and done something completely insane by launching an ad agency in the middle of the Covid 19 crisis.
Chaney has teamed up with Beverley Hammond, Todd Mackie, Carlos Moreno, and Denise Rosetto to create Broken Heart Love Affair
Chaney is no stranger to challenges has been part of successful turnarounds at both DDB and Cossette.
In the interview, we talked about Jay's interesting career that included time as a Canadian broadcaster, the inspiration for the new agency, the name, and what they are hoping to achieve. Plus, of course, the challenges and perhaps some of the advantages of launching during Covid.
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