The Rise of Group Coaching

Group coaching is predicted to become significantly more valuable over the next year, suggesting a shift in how coaching is offered and perceived. It is argued that group coaching programs should be positioned as premium offerings, surpassing the traditional one-on-one coaching model. This perspective challenges the conventional view of individual attention being the most valuable commodity, emphasizing that the collective experience and shared insights from multiple participants can drive deeper learning and success. By focusing on the curation of groups and frameworks, a more scalable and rewarding coaching environment is created, benefitting both the coach and the clients.