Cultivating end-users as evangelists w/ Leslie Tyler

Leslie Tyler, VP of Sales & Marketing at Edulastic, talks with Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, about cultivating end-users of your product or service as evangelists.

Highlights:

Joining your audience’s community
Using Twitter to engage with teachers and solicit market data
How a “freemium” model helps build a user base and turn users into champions
Starting an “Innovator Team” to get product feedback

Learn more about Edulastic

Connect with Leslie Tyler on LinkedIn

The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.

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