EP 370 - How Is Insurance Content Evolving and Why Does It Matter? - Alex Hearn - Founder & CEO at Slipcase

The way insurance professionals discover and engage with information is undergoing a profound shift. As the industry faces rising complexity, staying informed requires more than just tracking simple updates—it demands a broader view of global trends, risks, and innovations. Traditional sources of information are no longer enough; curated, personalized content that delivers real contextual intelligence is becoming critical for success.

In this episode of ATP, Alex Hearn, the Founder and CEO of Slipcase, explains how the industry is shifting toward “contextual intelligence” — the ability to quickly access relevant, high-quality information that supports better decision-making and career growth.

Some of the larger topics Alex covered in detail include:

• With global risks compounding, brokers, underwriters, and risk managers must stay informed across a wide spectrum of issues to remain competitive.
• Traditional sources of information for insurance professionals had been fragmented and inefficient.
• The importance of building a centralized, consolidated, and curated stream of insurance-related information.
• His belief that audience building in insurance is about hyper-relevance, not scale.
• Artificial intelligence is fundamentally changing the way content is curated and discovered.