SOLO POD - Becoming an influencer quickly became a modern-day gold rush over the past decade. The earliest adopters had success and then everyone else wanted a piece. Platforms like YouTube & Facebook got the party started—but Instagram quickly became influencer marketing’s main focus.

In Part 1 of a 3-Part series on influencer culture, Julian discusses the early origins and evolution of social platforms, the gigantic influencer industry they created, and our "comparison culture" that enabled them.

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YouTube FULL EPISODES: https://www.youtube.com/channel/UC0A-v_DL-h76F75xik8h03Q

YouTube CLIPS: https://www.youtube.com/channel/UChs-BsSX71a_leuqUk7vtDg

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Show Notes: https://www.trendifier.com/podcastnotes

TRENDIFIER Website: https://www.trendifier.com

Julian's Instagram: https://www.instagram.com/julianddorey

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Beat provided by: https://freebeats.io

Music Produced by White Hot

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#11 - Influencers Part 1: COMPARISON CULTURE