Chit Chat Stocks An Investment Manager Tells Us Why Turning Point Brands Is The Best Way To Play The Nicotine Pouch Growth Story (Ticker: $TPB)
Jan 7, 2026
Fabio from Capital Mindset pitches Turning Point Brands as a prime player in the booming nicotine pouch market. He discusses market trends, branding strategies, and nearshoring manufacturing for better margins. The podcast delves into the impact of the Zyn shortage on brand loyalty and consumer preferences. They also explore the potential risks associated with regulatory challenges and health perceptions. A compelling case is made for why TPB could be a lucrative investment opportunity in this evolving space.
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Fund Name Origin From A Painful Short
- Fabio named his fund Fraxinus after a past short trade mistake measured in 'ash trees' to remind the team about risk.
- He discloses Turning Point Brands is a position in the fund and that holdings can change anytime.
Pouches Are A Distinct, High‑Growth Category
- Nicotine pouches form a new, high-margin consumer category with multiple tailwinds driving adoption.
- Fabio sees both existing smokers switching and new non-smoker cohorts adopting pouches, fueling 30%+ CAGR through 2030.
Two Brands, Two Marketing Playbooks
- Turning Point runs two pouch brands (FRE and ALP) with distinct marketing strategies: retail and DTC origins.
- Management bundles pouch sales, so investors must infer brand mix from traffic and distribution signals.