Learning English Vocabulary

Business jargon

Feb 2, 2026
They introduce common business jargon and set up real workplace examples. A marketing role-play shows how teams use words like action and upscale in practice. Listeners hear colourful phrases for creativity such as think out of the box, push the envelope and blue sky thinking. Strategic terms like helicopter view and low-hanging fruit are unpacked and reinforced with a short vocabulary quiz.
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INSIGHT

Creative Jargon Signals Risky New Ideas

  • 'Think out of the box', 'push the envelope' and 'blue sky thinking' all ask for creative, sometimes risky, new ideas.
  • These phrases signal a request to move beyond routine solutions in business conversations.
ANECDOTE

Sophie Asks Jo To Action Advertising

  • Sophie asks Jo to action advertising, meaning she wants him to deal with the advertising.
  • The team uses several business phrases together while planning how to reach upscale customers.
INSIGHT

Big-Picture And Easy-Win Metaphors

  • 'Helicopter view' means looking at the whole situation rather than details.
  • 'Low-hanging fruit' indicates focusing on the easiest, most obvious improvements first.
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