In 1999, Pokémon Snap invited players to catch ’em all in a whole new way—not with Poké Balls, but with a camera. In this episode, we explore how HAL Laboratory turned an abandoned Nintendo 64DD project into one of the most creative spin-offs in the Pokémon franchise. We discuss how Pokémon Snap began as Jack and the Beanstalk, how Satoru Iwata and Shigeru Miyamoto helped reshape it, and why photographing Pokémon became a hit with fans around the world. Our conversation also covers the game’s innovative marketing, printing kiosks at Blockbuster, and its lasting legacy leading to New Pokémon Snap on the Switch. Join us as we zoom in and relive Pokémon Snap on today’s trip down Memory Card Lane.
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A Trip Down Memory Card Lane