Strategy Sessions Black Creative Experience with Kevin Morosky | Strategy Sessions
Kevin Morosky is a Virgo, film director, and creative. He’s a community leader, a change maker, an author and a fascinating podcast guest.
In this episode we discuss:
- A love letter to Black women
- Being black and queer and how that inspired Kevin’s first book
- How life influences the creative process
- Pocc & the community around it
- The influence of Biggie Smalls
- How to spot bad briefs from brands
Kevin Morosky
Kevin’s career began in film photography, with his work seeing him published in the likes of Dazed, ID, and Vogue to name just a few - if you bought mags in the early 10s, you probably saw his work inside.
Aware of the fact he was often brought onto advertising projects as a diversity hire, with little say in the actual content he was shooting, Kevin worked to get on the other side of the ad industry. He quickly became a creative known for pursuing authentic - and often humorous - storytelling that felt inclusive and insightful, challenging the norms of the industry. His dedication to the culture paid off; as well as co-founding Pocc, a Black British Business Awards-nominated creative network that champions Black and Brown voices in advertising, Kevin’s also Jury President of the D&AD New Blood Awards 2021.
As a film director, Kevin’s portfolio spans both commercial and personal work. He frequently self-directs his ad campaigns, which has seen him work for the likes of Samsung, O2, Vodafone, and Lush. Recent personal works include a quintet of short films (Lungs, Laundry, Moon, Homes and Quantum) examining what it means to be Black in 2020 Britain, and Orphans: a Queen’s thoughts at Christmas starring Susie Wokoma.
Kevin is currently self-financing More Time, a workplace mockumentary, and is developing his first feature with the BBC.
Kevin’s Books
Book Recommendation
Edge of Here by Kelechi Okafor
Andi Jarvis
If you have any questions or want to talk about anything that was discussed in the show, the best place to get me is on LinkedIn or Instagram.
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Andi Jarvis, Eximo Marketing.