Optimal Work Daily - Career, Productivity and Entrepreneurship

1679: How to Create a Killer Business Plan by Christine Comaford of Smart Tribes Institute

May 6, 2025
Learn how to create a compelling business plan that not only drives growth but also aligns your team and communicates your vision. Discover the importance of storytelling in business, as people connect with 'why' over 'what.' Gain insights into common pitfalls, and find effective strategies to attract investors. Clarity and purpose are key as you craft a plan that keeps everyone on track and engaged. It's all about combining logic with emotion to inspire buy-in from stakeholders.
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ADVICE

Keep Business Plans Concise

  • Create a concise business plan explaining why your business is a great idea and how it will be executed.
  • Keep it around 20-30 pages, focusing on clarity and relevance for investors.
ADVICE

Make Your Plan Complete

  • Ensure your business plan is complete with financials, marketing strategy, and product details.
  • Review it with a trusted third party to avoid appearing unprofessional or unprepared.
ANECDOTE

A Compelling But Incomplete Plan

  • An executive summary described a huge market opportunity and solid team but lacked execution details.
  • Despite a compelling pitch, the startup remained unfunded after two years due to incomplete execution plans.
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