In this episode, we’re reflecting on the evolution of WIIRE and everything we’ve learned from building a community of women in real estate. When we first launched our membership, we had no idea what we were getting into—and it showed. We talk candidly about why we ended up shutting that first version down, what we learned about pricing and commitment, and how we’ve refined our approach to make the experience more valuable for our members.

If you haven't listened to Episode 185, make sure to check it out!

We share how retreats have become a cornerstone of deeper connection, how podcasting helped grow our reach, and what it was like to write our first book—a huge milestone for us. This journey hasn’t been easy, but it has been full of lessons, especially around authenticity, leadership, and continually improving what we offer. If you’re curious about the behind-the-scenes of community building, the importance of metrics, or what it’s like to pivot and grow, this episode is for you.

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Resources:

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WIIRE 186: Behind the Scenes: The Story of Building WIIRE Part 2