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Episode 1843:
Laura Stack explains why efficiency alone can't drive true productivity, creativity is the invisible force that fuels innovation, competition, leadership, and the modern economy. By merging imagination with execution, individuals and teams unlock higher-value results, stronger engagement, and work that truly matters.
Read along with the original article(s) here: https://theproductivitypro.com/blog/2017/06/just-doing-the-work-isnt-enough-four-ways-creativity-matters-to-productivity/
Quotes to ponder:
"When you bring imagination to your work, you transform effort into innovation."
"Everything humanity has created was once an idea."
"In a very real sense, we couldn't be productive without creativity. It's as essential to us as the air we breathe."
Episode references:
Adobe Sparkology Lab Survey 2012: https://www.adobe.com/aboutadobe/pressroom/pdfs/Adobe_State_of_Create_Global_Benchmark_Study.pdf
Artful Making: What Managers Need to Know About How Artists Work: https://www.amazon.com/Artful-Making-Managers-Need-Artists/dp/0130086959
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