Deadspin’s New Owners Reveal Their Plans: Betting Content—but No AI
May 16, 2024
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Debates over DeadSpin's future under Lineup Publishing, focusing on gambling content and avoiding AI. Ethical concerns on merging gambling and journalism, strategic shift towards human-written content.
The new owners of Deadspin plan to focus on betting content to align with the rise of sports betting industry.
Deadspin's firm rejection of AI-generated content sets it apart, emphasizing a return to quality human-generated journalism.
Deep dives
Plans of DeadSpin's New Ownership Revealed
DeadSpin's future under new ownership by Lineup Publishing, with a focus on gambling content but a commitment against AI-generated posts, has caused concern among former contributors due to the site's tumultuous history. The new owner, Tim Booker, clarifies that the temporary deletions of content were migration errors, assuring that posts have been restored. Despite criticisms and controversies surrounding DeadSpin, Lineup aims to maintain the blog's essence while incorporating lifestyle and pop culture stories.
Integration of Betting Content and Editorial Integrity
With the rising intersection of sports media and sports betting, DeadSpin's incorporation of betting content under the new ownership is viewed cautiously within the industry. Co-founder Max Noremo's past involvement in online gambling has sparked concerns about the direction of DeadSpin's editorial focus, but assurances from Booker emphasize a desire to preserve the blog's authenticity and compliance with ethical journalistic standards.
AI-free Editorial Approach at DeadSpin
DeadSpin's editorial stance firmly rejects AI-generated content, distinguishing itself in a landscape where some media outlets have resorted to such practices. The commitment to human-generated content, as confirmed by third-party content provider Field Level Media, aligns with Booker's vision for DeadSpin's future, emphasizing a return to quality journalism in the digital media sphere. This principled rejection of AI-driven content sets DeadSpin apart in the evolving landscape of media acquisitions and editorial strategies.
The future of once-beloved sports blog Deadspin has been murky since it was acquired by an unknown company called Lineup Publishing in March. The new ownership shared its plans with WIRED.