How to Run Your Business with True Authenticity, Momentum and The Superpower of Being Unapologetically Yourself

In the first official episode of Founder2Founder, host Aaron Spivak along with Cohost Chris Meade, welcome Jake Karls. Jake is Co-founder and Chief Rainmaker of Mid-Day Squares, the better for you chocolate brand that went from a kitchen table idea to a North American sensation. Known for his unapologetic authenticity and refreshingly relatable approach, Jake has been recognized as a rising star in the business world. He made Forbes’ 30 Under 30 list for Food and Beverage, and is currently a finalist for EY’s Entrepreneur of the Year awards.

Jake shares his journey of embracing his superpower, being himself, to build momentum and scale a brand that is as real as it gets. He opens up about overcoming insecurities, the power of showing up in person, and why building friends, not just customers, has been the cornerstone of Mid-Day Squares' success. From dealing with investor pushback to navigating the pressures of being the face of a rapidly growing company, Jake’s insights are a masterclass in leadership and authenticity.

This episode is packed with actionable advice and real talk. Jake Karls is redefining entrepreneurship with authenticity and showing why embracing who you are might just be the ultimate business strategy. Be sure to rate the podcast and subscribe or follow on your favourite platform so you never miss a new episode, every Wednesday!

Chapters
00:02 - Introduction to the Founder to Founder Podcast
 02:12 - How Jake Carl’s Energy and Confidence Started from Insecurity
 03:23 - Overcoming Fear and Learning to Lean Into Strengths
 05:56 - Finding the Right Role in Business and Letting Go of Ego
 08:15 - The Power of Communication in Entrepreneurship and Partnerships
 10:41 - How Conflict Can Destroy or Strengthen a Business Relationship
 12:39 - The Challenges of Being a Public Figure and Representing a Brand
 15:13 - Staying Authentic While Scaling a Business and Facing Public Scrutiny
 17:25 - The Realities of Traveling Constantly and Maintaining Relationships
 19:53 - The Sacrifices Entrepreneurship Demands and Finding Balance
 24:06 - Why Communication and Therapy Are Key to Business Longevity
 29:26 - Fear of Growing Up, Taking on Responsibility, and Losing Freedom
 33:53 - How Proving People Wrong Became a Driving Force for Success
 38:20 - Building a Personal Brand to Elevate Your Business and Career
 42:03 - The Power of Showing Up and How It Opens Unexpected Doors
 48:13 - How to Separate Your Identity From Your Business for Long-Term Growth
 53:44 - The Role of Momentum in Success and How to Maintain It
 1:01:18 - Identifying Energy Drainers and Protecting Your Time
 1:07:06 - What Jake Would Tell His Younger Self About Life and Success
 1:10:19 - Final Thoughts on Canadian Entrepreneurship and Community

Guest Links:
Instagram @JakeKarls_
Linkedin 

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