The Think Media Podcast 393: The NEW WAY People Are Going Full-Time on YouTube!
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Feb 25, 2025 Craig Pruitt, Lead Content Creator at Think Media, dives into the evolving landscape of going full-time on YouTube. He shares insights on the challenges and advantages of solo versus collaborative creation. The conversation highlights the importance of teamwork in overcoming burnout and enhancing creativity. Craig emphasizes the role of self-awareness in making effective content decisions and discusses the adaptability required in the fast-paced creator economy. His anecdotes on community and leadership underscore the power of collaboration in achieving success.
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Networking and Visibility
- Craig Pruitt's consistent Instagram presence caught Kyle Anderson's attention, leading to collaboration.
- This demonstrates the power of consistent online presence and networking.
Career Growth in YouTube
- Kyle Anderson transitioned from a musician with limited media experience to a YouTube director at Think Media.
- This highlights the potential for career growth within the creator economy.
Solo vs. Team: Pros & Cons
- Evaluate the pros and cons of being a solo creator versus joining a team.
- Consider factors like creative freedom, financial responsibility, and burnout potential.