Gabfocus Self Storage Podcast Social Media is Back! - How AI and META are Changing How People Find Self Storage
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Jul 10, 2025 Social media is making a comeback in the self-storage industry! A recent META update allows business posts to be indexed by Google, boosting visibility. With Google enhancing search through AI, unique, quality content is crucial. The discussion highlights the importance of tailored, location-specific marketing to engage customers effectively. Social platforms, including Reddit, are now influential in search results. Plus, the hosts dive into the versatility of the DJI Osmo Pocket 3 for enhancing your online presence.
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Google AI Mode Enhances Search
- Google's AI mode integrates data from social media like TikTok, Reddit, and YouTube for search results.
- This reflects a shift to searching like an everyday person, using multiple platforms for answers.
Optimize Content for EAT
- Optimize your website content with detailed, conversational language to improve EAT scores.
- Use local and specific details in blogs to increase relevance and trustworthiness for search.
Leverage Social Media Public Indexing
- Make Instagram and Facebook business accounts public to allow Google indexing of posts and images.
- Regularly share location-specific, relevant content with appropriate hashtags to boost discoverability.