Identity at the Center

#382 - Sponsor Spotlight - HYPR

Oct 29, 2025
Bojan Simic, Co-founder and CEO of HYPR, is a former software engineer turned cybersecurity leader focused on passwordless authentication. He shares insights about the rise of passkey adoption and the complexities of authenticating AI agents. Bojan discusses the importance of continuous employee verification in remote work environments, highlighting the shortcomings of traditional methods amid evolving social engineering tactics. He advocates for a flexible identity strategy that accommodates 'identity sprawl' while ensuring secure, consistent authentication across various platforms.
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ANECDOTE

How A Breach Shaped A Career

  • Bojan Simic stumbled into identity after a product he wrote was breached and he moved into cybersecurity.
  • That breach pushed him to focus on identity as the root cause of many security issues at financial institutions.
ADVICE

Prioritize Reliable, Complementary Authentication

  • Deliver fast, consistent, and secure authentication that 'just works' across any identity provider.
  • Complement existing identity investments instead of replacing them to get best-in-breed controls quickly.
INSIGHT

Passkeys And Agentic AI Are Co-Drivers

  • Passkeys dominate deploy conversations while agentic AI raises new authentication questions.
  • Organizations want rapid, low-risk paths to scale passkeys and to authenticate AI agents without passwords.
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