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Summary

If you’re buying your first business — you need to hear this.

No, you don’t need to become a business broker.

But you’d be crazy not to learn from one.

Because 90% of first-time business sales go through a broker...
So if you want to win the game, you better understand how the game is played.

In this episode, Jeffrey Jump (former Navy, now a business broker who’s seen it all) breaks down:

Why most buyers waste everyone's time (and how to not be one of them)
What brokers look for in a qualified buyer (hint: it’s not just cash)
How valuations really work (and why tax returns matter more than fancy spreadsheets)
Why franchises are a different beast (and how to play by those rules)
The real reason deals fall apart — and how to avoid it

He even gets into the weeds on:

Seller financing (structured right, it’s a cheat code)
Cash deals (why they move lightning fast)
What markets are 🔥 right now (HVAC, med spas, and more)

And here’s the kicker: You’ll hear how he lost every deal during COVID, rebuilt, and what he wishes buyers understood before stepping into a deal.

If you’re serious about buying a business,
this is a behind-the-scenes look at what brokers know but buyers don’t.
And it could save you months of headaches and tens of thousands of dollars.

Listen to it. Study it. Use it.

Episode 115: Feat. D.L. Hughley