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Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs

The Power of Storytelling: Turning Your Book into a Business Asset with Matt Briel

Mar 4, 2025
32:13

Have you ever thought about writing a book but felt overwhelmed by the process? You’re not alone! Many entrepreneurs hesitate to take the leap, but in today’s digital landscape, publishing a book is one of the most powerful ways to establish authority, attract new opportunities, and grow your business.


In this episode, I sit down with Matt Briel of Lulu and Tilt Publishing to talk about why now is the perfect time to write a book and how self-publishing can give you more control over your brand, revenue, and audience engagement.



In this episode, you’ll learn:

  • Why publishing a book positions you as an authority in your industry: A book isn’t just a product—it’s a credibility booster that sets you apart from competitors.
  • How a book can become your best marketing tool: Books open doors to media features, speaking engagements, and new business opportunities.
  • The benefits of selling your book directly to your audience: Self-publishing gives you control over your profits, branding, and reader connections.
  • How writing a book helps refine your brand message: The process forces you to clarify your expertise, making you a stronger communicator.
  • Why AI tools make writing easier than ever: From structuring your book to generating ideas, AI helps speed up the process while keeping your authentic voice.


If you’ve been waiting for the right time to write your book, this is it! Subscribe to Rocky Mountain Marketing for more expert insights, and visit katiebrinkley.com to start building your brand today!


Get Metricool today!

katiebrinkley.live/cool


Join us in CEX this August 24-26, 2025

https://cex.events/


Visit Matt Briel's social media pages:

Lulu Press Website:http://www.lulu.com

Tilt Publishing Website:https://www.thetilt.com/publishing

LinkedIn: https://www.linkedin.com/in/matt-briel/


Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab



#AuthorBranding #EntrepreneurSuccess #SelfPublishing #BookMarketing #MarketingStrategies #BusinessGrowthTips #PersonalBranding #ThoughtLeadership #ContentCreation #AIforWriters #BuildYourBrand #PublishingTips #OnlineMarketing #WriteYourBook #EntrepreneurMindset #MattBriel #KatieBrinkley


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