PRODUCTEA with Leah, Growth & Senior Leadership 33: Alexa Grabell - VC backed accidental Product-led realities
Season 3 of the ProducTea: We spill the tea on Product-led Sales and Product-led Growth in B2B and the realities of senior leadership.
Alexa Grabell shares honest perspectives on why she recommends every senior leader to have a product coach and how she accidentally ended up being a founder of a VC-backed gig to drive efficiency in go-to-market.
Timestamps:
2:40 What do people get wrong about Alexa? Confusing being cheery with not being serious
5:50 You lead a team, not a family
11:20 The future of GTM is data-driven and hyper-personalized
15:35 Getting thicker skin after getting rejected all the time
17:30 Hiring people too fast for what you have
18:50 Accidental ways of landing in a VC-backed company as a founder
22:00 You have to believe in what you do more than anyone else
26:30 Insecurities in business and executive coaching
31:00 The unusual merits of “being experienced”
35:30 The leverage of coaching and brutally honest feedback
39:50 Intentional community building to drive your business and the future of Go to Market
43:15 Hubspot and its powerful product and community building