ACQ2 by Acquired Owning Your Own Media Stream (from Collison Conf with Garry Tan)
Jun 3, 2021
Garry Tan, founder of Initialized Capital and content creation expert, discusses the importance of owning your own media stream. He highlights how direct engagement with audiences builds trust and drives startup success. Tan contrasts traditional media with the authenticity of personal platforms, sharing insights from his experiences on YouTube and Clubhouse. He emphasizes community-building through audio platforms, showcasing how creators can innovate and grow by connecting deeply with niche audiences.
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Paul Graham's Influence
- Paul Graham's essays, based on his direct experience, inspired Garry Tan to pursue startups.
- This direct approach to sharing knowledge created immense wealth through Y Combinator.
Going Direct
- Explore direct communication channels like YouTube for deeper audience engagement.
- Invest in content creation skills to foster direct relationships and share valuable insights.
Owned Media's Power
- Having an owned media channel enables high-frequency, high-fidelity touchpoints with your audience.
- This direct connection allows sharing valuable content even without traditional "newsworthy" events.