Partner Ops: The Untapped B2B Power Move

Think partner ecosystems are just for enterprise companies? Think again. In this eye-opening episode of RevOpsAF, Camela Thompson sits down with partner operations expert Allen Smolinski to reveal why 95% of businesses are leaving money on the table by neglecting their partner strategy.

 

🔥 What You'll Learn:

• Why partner ecosystems make sense for EVERY business (yes, even yours)

• The critical difference between RevOps and Partner Operations

• How to avoid the "one distributor trap" that kills growth

• Why partner portals fail and what to do instead

• The data model mistakes that create operational nightmares

• Level 2 & 3 analytics that transform partner performance

 

🎯 Featured Expert: Allen Smolinski brings 20+ years of partner ecosystem expertise, specializing in program management and data analytics.

Connect with Allen:

• LinkedIn: https://www.linkedin.com/in/smolinski/

• Website: https://thechannelmethod.com/

 

🔗 Resources Mentioned:

• RevOps Co-op Community: https://www.revopscoop.com/membership/membership-options

• Seattle RevOps Chapter: https://www.revopscoop.com/who-we-are/geographic-chapters

 

💡 Why This Matters: If you're in RevOps and partner operations keeps landing on your plate, this episode is your survival guide. Learn why dedicated partner ops roles are crucial and how to build systems that actually work.

 

👥 Join the Conversation: Drop a comment below with your biggest partner operations challenge! Our community of 18K+ RevOps professionals is here to help.

 

🔔 Don't Miss Out:

• Subscribe for weekly RevOps insights

• Hit the bell for notifications

• Share with your RevOps team

 

About RevOps Co-op: We're a community of 18K+ revenue operations professionals sharing knowledge, best practices, and career growth opportunities. Join us at revopscoop.com

Connect with us:

• Website: https://www.revopscoop.com

• LinkedIn: https://www.linkedin.com/company/revopscoop

• Slack Community: https://www.revopscoop.com/membership/membership-options

• Blog: https://www.revopscoop.com/learn/blog

 

Questions? Comments? Ideas for future episodes? Email us at community@revopscoop.com

 

This episode is brought to you by HG Insights - powering go-to-market strategy with AI-powered revenue growth intelligence. Learn more at www.hginsights.com

 

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