Bloomberg Talks

YouGov's Jemma Conner Talks European Polling

Oct 21, 2025
Jemma Conner from YouGov reveals a bleak economic outlook among Europeans, with many expecting a recession soon. Despite financial woes, there's a surprising consensus on the need for regulating artificial intelligence, with majorities across countries supporting tighter controls. The discussion also highlights the varying attitudes toward defense spending, influenced by geographical proximity to Russia. Overall, the survey indicates a pressing need for policymakers to address economic relief and security concerns.
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INSIGHT

Widespread Gloom About The Economy

  • People across nine European countries hold a gloomy view of their national and the EU economy.
  • Many report cutting household spending now and expect further cuts in the future.
INSIGHT

Negative Short-Term Economic Outlook

  • Most surveyed Europeans expect the economy to be worse or in recession within 12 months.
  • Denmark is the only outlier where plurality expect the economy to be stable rather than contracting.
INSIGHT

Geography Shapes Defence Preferences

  • Attitudes to defence spending vary strongly by geography and perceived threat from Russia.
  • Poland and Romania show much higher support for increased defence and NATO contributions than Western Europe.
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