Putting Patient Data at the Heart of Your Strategy
May 9, 2024
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Terttu Haring and Leonie Christianson from Syneos Health share their expertise in patient-centered clinical strategies and data management. They discuss the importance of putting patients back at the heart of clinical trials amidst the growing influx of data and technology. Their conversation covers the shift towards decentralized clinical trials, the collaboration needed between data managers and clinicians, and the need for ethical, patient-centric approaches in leveraging clinical data for improved outcomes. Tune in for insights on transforming clinical research!
The podcast emphasizes the necessity of centering clinical trials around patients and investigators to optimize data collection and enrollment.
It highlights the importance of evolving data collection methods to include patient-generated insights, promoting a more holistic approach in clinical research.
Deep dives
Vision for Patients and Sites
The discussion emphasizes the importance of centering the clinical trial ecosystem around patients and investigators. Tertu outlines that without doctors who conduct clinical studies and patients willing to volunteer, there would be no clinical trials. He suggests that to enhance patient enrollment and data collection, the industry needs to prioritize the needs of these two stakeholders. By facilitating a supportive environment for investigators and patients, clinical trial operations can be optimized to ensure success in research.
Evolving Data Collection Practices
The conversation highlights the need to evolve data collection methods to emphasize the patient voice more effectively. Leonie points out that despite advancements in technology, the industry often defaults to over-structured data formats, which may overlook meaningful patient insights. The use of natural language processing to extract trends from patient feedback is proposed as a way to enhance understanding and engagement. By integrating patient-generated data into trials, organizations can create a more holistic approach to data collection.
Challenges of Decentralization
The concept of decentralized clinical trials (DCT) is reassessed, with notions that true decentralization has been occurring for years without formal acknowledgment. Tertu argues that technology should enable broader participation in trials, especially for patients who live far from clinical sites. Both hosts express concern that while the DCT framework exists, full potential remains untapped due to barriers in implementation and understanding. The discussion encourages a shift toward a more integrated, patient-focused approach to clinical trial design and execution.
Best Practices for Future Trials
The podcast posits that the industry needs to adopt best practices centered on what truly matters to patients, encompassing their insights throughout the trial process. Tertu underscores the need for clinical trials to focus on essential questions regarding efficacy and safety while incorporating patient-relevant data collection. Leonie emphasizes the importance of efficiently processing and acting on data to accelerate trial timelines. Together, they advocate for a reevaluation of existing practices to bring about more patient-centric clinical trials that move swiftly from research to regulatory submission.
In this episode, Richard Young speaks with Terttu Haring and Leonie Christianson from Syneos Health. Nowadays, clinical data managers have the tools to collect novel insights from large volumes of data. But has this influx of data and tech caused us to move farther away from the patients we serve?
Together Terttu, Leonie, and Richard outline the major opportunities for life sciences organizations to put patients back at the heart of clinical strategy.
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