The Sweaty Startup #46 How to build a "frankenbusiness" by taking best practices from all of the most successful businesses in your space
Apr 29, 2019
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Compete by Quality or Speed
- Entering an existing market lets you study customers, competitors, and operational businesses easily.
- Success relies on competing by speed, quality, or price efficiency, not by being cheapest.
Build a Frankenbusiness
- Build your business by copying bits and pieces from multiple successful companies.
- Use competitor insights to design your website, pricing, marketing, and customer service.
Learn from Franchise Leaders
- Study large franchise competitors online and by direct calls to learn their operations and customer approach.
- Ask direct questions to understand their volume, pricing, and customer service to copy the best practices.