The WP Agency Journey with Sheryle Gillihan of Cause Labs

In this episode, Sheryle Gillian, co-owner and CEO of CauseLabs, shares her journey and the evolution of her purpose-driven web agency with Cory Miller. She discusses how her personal journey led her to prioritize making a difference through her work. Sheryle emphasizes the shift towards sustainable digital stewardship and the role of WordPress in helping businesses adapt and evolve over time. She encourages WordPress professionals to embrace the open-source ethos, attend WordCamps, and use technology as a force for good. Sheryle's story highlights the importance of purpose-driven work and the power of community in the WordPress ecosystem.

Top Takeaways:

• Embrace Sustainable Digital Stewardship: Adopting a long-term approach to website development and maintenance is important. Rather than considering a website as a one-time project, advocate for becoming a steward of clients' digital investments. This involves continuously evolving websites to keep up with technology changes and client needs and offering ongoing support and guidance.
• Recognize the Value of WordPress for Business Growth: WordPress provides a versatile platform for businesses to expand their online presence. Many physical businesses, such as yoga studios, had to pivot during the pandemic and realize the potential of their websites as an essential part of their operations. WordPress offers the flexibility and scalability necessary for businesses to adapt, evolve, and explore new opportunities.
• Use WordPress as a Force for Good: WordPress professionals should leverage the platform for business success and for making a positive impact. Using technology and business for social and environmental good is valuable. By aligning with a purpose-driven approach, WordPress professionals can contribute to building a better world through their work.

🔗 Mentioned in the show:

• Michael Gillihan
• CauseLabs Twitter
• Raspberry Pi
• Pearl S Buck Foundation
• WordPress
• Theme Forest
• Craigslist
• WordCamp
• Purpose WP Twitter
• Purpose WP
• IDEO
• Kickstarter
• B Corp
• Lego
• Onward Press

🐦 You can follow Post Status and our guests on Twitter:

• Sheryle Gillihan (CEO and Co-Owner of CauseLabs)
• Cory Miller (CEO, Post Status)
• Olivia Bisset (Intern, Post Status)

The Post Status Draft podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

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