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Side Hustle School
#2818 - Q&A: “My subscribers are paying for nothing…”
Sep 18, 2024
Discover how to tackle the ethical challenges of charging subscribers who aren't receiving the promised service. Dive into the importance of transparency and communication in maintaining trust. Explore practical strategies to navigate these dilemmas while ensuring that subscribers feel valued. This engaging discussion offers valuable insights for anyone involved in subscription services.
05:28
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Quick takeaways
- Transparency with subscribers is vital when service delivery falters, as open communication helps maintain trust and loyalty.
- Acknowledging subscriber support and offering goodwill gestures can foster positive relationships even during service interruptions.
Deep dives
Ethical Considerations in Subscription Services
The episode explores the ethical dilemma faced by subscription-based business owners when they struggle to deliver promised value to their subscribers. A specific case is presented where a newsletter creator, Rachel, has not been able to maintain the original frequency of her content, raising concerns about charging her subscribers without fulfilling her commitments. The discussion emphasizes the importance of transparency; rather than shutting down the service, Rachel can communicate her challenges and adjust her delivery schedule. By being honest with her subscribers and offering solutions such as extending their subscriptions or providing partial refunds, she can maintain trust and potentially retain her audience.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode