

57: How AFI Made Sing the Sorrow — Told by Their A&R
May 27, 2025
Luke Wood, a legendary A&R executive, shares his journey of signing AFI to Dreamworks Records and provides an insider’s perspective on the making of 'Sing the Sorrow.' He reveals intense industry battles over singles and radio play, explaining why this iconic album never achieved the commercial success it deserved. The conversation touches on AFI's unique creative journey, the evolution of emo music, and the importance of authenticity in the industry, showcasing the artistry and dedication that shaped this influential record.
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Adam Carson's Kindness Won Hearts
- Adam Carson's kindness and respect impressed T.J. Petracca amidst typical artist resistance.
- This human connection led T.J. to fall in love with AFI beyond just their music.
AFI's Genre-Defying Style
- AFI’s hybrid style defies genre definition, blending punk, goth, metal, and more.
- Their sound echoes influences ranging from The Damned to Joy Division and The Misfits.
Music Creates Identity and Community
- Music builds identity and community beyond family or geography.
- AFI profoundly understood music's power to unite like-minded people through shared journeys.