
Motley Fool Money
Back-to-School Stocks
Sep 16, 2023
Deidre Woollard, an investment analyst at The Motley Fool, joins a discussion about the staggering $100 billion expected in back-to-school spending. They reveal surprising brand preferences among interns and the potential impact of experiential spending on big box retailers. The conversation dives into the disruption of traditional homework help services by AI tools like chatbots. They also highlight key stocks benefitting from back-to-school trends, including insights on companies like Dick's Sporting Goods, Target, and Chipotle.
19:20
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Quick takeaways
- Electronics purchasing, especially among college students, is significant, with an average spend of $1,300 per person.
- Companies like Dick's Sporting Goods and Target have positioned themselves well for the back-to-school season and are expected to benefit from the increased spending.
Deep dives
Back-to-school spending and trends
Back-to-school spending is expected to reach $41.5 billion, with an average of $900 spent per person. Electronics purchasing, especially among college students, is significant, with an average spend of $1,300 per person. Back-to-school trends have been starting earlier each year, and certain brands like Mercedes and Instagram are popular among college interns.
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