72. Should you price your consulting services on the high, middle, or low end of the spectrum?

There are lots of ways to price your consulting engagements. 

You could be the low-cost consultant, the high-price consultant, or anywhere in between.

Usually, I recommend companies focus on being either one of the lower cost, convenience providers (and do it at scale) OR create a world-class experience and charge high rates. 

This idea came from a book called Trade-Off by Kevin Maney. I highly recommend you read this.

But oddly enough, I price my consulting services at what I consider to be a very reasonable cost. And yet, I am able to generate multiple six figures without breaking a sweat.

Why? Because advisory work is pretty leveraged. There aren't too many deliverables. 

But following my pricing isn't a strategy.

In this episode, I walk through my mindset when it comes to picking prices for my services so you can see if any of it resonates with you. 

I also talk about recurring revenue and how it helps create stable, predictable revenue and a calm business.

There are many ways to package your services, so you should do what works for you. 

Here's how I think about it in case it helps.

Link to post in the community: https://society.mindshare.fm/c/mentorship/72-should-you-price-your-consulting-services-on-the-high-middle-or-low-end-of-the-spectrum 

—k

P.S. Got a question? Reply to this (or any post) or DM me if you'd like to keep it anonymous/private.