

The SEO Vault Episode 108
Episode 108 Table Of Contents
Co-Host; Mike Milas + Jessie Taylor + Sophie Allen
4:34 Web 2.0 Ranker Weekly Update
- Philadelphia Mastermind IS November 5th - 7th - Speakers and Itinerary Announced
- Interactive Mastermind Format - 2 Full Days Of Sessions (Saturday & Sunday) - Hands-On Workshops - Highest Access Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More Advanced Topics (Agency Automation & Sales + More)
- One Topic Presented By Victor - Local SEO Strategies For Long Term Rankings - Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used - Using An Analytical Approach To Guide A Campaign - When To Use Data From A Tool Vs Voiding Misinformation - How Campaigns Should Differ From Each Other + More!
- Dynamic Event - Can Fit 3x The Previous Amount Of People
- You Will Leave With The Pieces Of YOUR Agency That You Need!
- At Certain Access Levels You Gain "Accountability"
- 12 Month Group Comes With Networking & Quarterly Calls
- Learn More About The Mastermind Here: https://web20ranker.com/local-marketing-mastermind-and-seo-conference/?fbclid=IwAR1rUCj4d550ZDWd_qyYytMdItMu2h06D9RseJnyaykrJ8PJVyVVueja-A8
- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas - Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon Kaufman - Traci Rayburn - Jason Guy
- Not Just Web20 Team - All Speakers Will Be In The Exclusive Access Group
- To Learn More About The Weekend Update Subscribe To Web20Ranker: https://web20ranker.com/category/seo-news/
- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays Around 4ish): https://youtu.be/J9TCo9PvRYQ
- Agency Growth Webinar Has Been Rescheduled to October 5th, at 1 PM EST
- Weekend Deal: Custom Signals Sale - Save 25% On The First Month For Monthly Custom Signals - THIS WEEKEND ONLY
- New Case Study On Local SEO - Strategies For Multi-Location Businesses
- Last Weeks SEO Mad Scientist Test On Unicode - This Weeks Test Is Continuing With Unicode
27:40 SEO News For The Past Week
- GMB Added Latino-Owned Attributes
SERP Changes/Tests
- Google Tests Seller Rating Product Star Reviews Box Interface
- Google Local Pack Header Can Show Brands Over Keywords In Search
- Google Adds Booking Links And More Information For Points of Interest
Google Says
- Google: Sitemap Location In Robot.txt Inconsequential - John Was Asked A Question About The Location Of The Sitemap In Robot.txt And If Where It Is Located Matter - He Stated, No
- Google: Best Not To Have Category Pages That Contain Sponsored Products
- Google: We Licensed The Automobile Data In Search, It Does Not Come From The Web - Danny Sullivan
- Google: 200+ Ranking Signals Figure Is Misleading - John Mueller Stated That It Was Misleading In The Sense That It Is Hard To Quantify The Number Of Ranking Signals Google Uses
- Google's Query Interpretation May Shift Over Time As Searcher Intents Change - John Stated That He Imagines That The Intent Shifts Automatically Over Time