Conversational Selling Cecelia Henderson: Seize the Power of the Digital World
About Cecelia Henderson: Cecelia is the Owner and Principal of WSI Marketing Edge. Being in the marketing business for over 25 years, she provides digital marketing solutions that attract customers, strengthen relationships, increase online presence, and more. She shares her insights on the current influence of the digital world, how to build on this power, and helping customers understand the advantages they can have.
In this episode, Nancy and Cecelia discuss:
- The digital world is a great place to deliver the right message
- How to keep your customer from becoming distracted
- Not throwing every piece of content in a single website
Key Takeaways:
- Everybody has their own way of doing things. The challenge is showing them how other ways also have benefits.
- We're all working on our businesses but we need to take time periodically to think about a plan.
"The challenge, just like with other sales activities, is setting the right expectations that it will take time. We're trying to earn our way through the psyche of the people that we're trying to reach" - Cecelia Henderson
Connect with Cecelia Henderson:
- LinkedIn: https://www.linkedin.com/in/ceceliahenderson/
- Website: www.wsimarketingedge.com
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