After 5+ years working with early and growth stage companies, I created the Customer Insights Roadmap, a 4-phase process that helps founders/CEOs and their teams understand their customers deeply, translate those insights into clear and compelling positioning and messaging, and then scale growth in a way that works for your specific target buyer. It’s the exact process I take my clients through and it all starts with the hard work: real conversations with your customers. We run this program and it's not uncommon to see faster sales cycles and even 4X closed won deals.
Read about the Customer Insights Roadmap: furmanovmarketing.com/blog/customer-insights-roadmap
Read more about the Content Strategy Canvas: furmanovmarketing.com/blog/content-strategy
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Music by my talented daughter.
Anna on LinkedIn: linkedin.com/in/annafurmanov
Website: furmanovmarketing.com
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Building With Buyers: Startup Marketing and Growth Fueled By Customers