Excellent Executive Coaching: Growing Your Business and Enhancing Your Craft.

EEC 398: Leading at Scale: Evolving Leadership for Hyper-growth, with Will Linssen

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Sep 9, 2025

Will Linssen, named the #1 Leadership Coach by Global Gurus and author of 'Triple Win Leadership Coaching,' shares insights on evolving leadership amid hyper-growth. He discusses common challenges leaders face globally, emphasizing the importance of strategic thinking and empowerment. Linssen highlights how adaptive leadership techniques can enhance team dynamics and accountability. He also illustrates the value of measuring leadership effectiveness and the need for cultural respect in coaching to transform coaching as a perceived expense into a vital investment.

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INSIGHT

Universal Leadership Challenges

The top five leadership challenges globally are strategic thinking, empowerment/delegation, stakeholder management, executive presence, and employee engagement.
These challenges surface across cultures despite behavioral differences in how values are expressed.

INSIGHT

Same Values, Different Behaviors

Core human values like respect, honesty, and trust are universal but are enacted differently across cultures.
Behavioral expressions (greetings, for example) reveal large cross-cultural differences despite shared values.

ANECDOTE

CEO Case That Changed His Approach

An early coaching engagement produced measurable business impact: 23% productivity improvement and better margins after nine months of coaching.
That result shifted Linssen's focus to connecting coaching to measurable business outcomes.

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Will Linssen has been named the #1 Leadership Coach by Global Gurus and the #1 Coach Trainer by Thinkers50, and his clients include leaders from Fortune 500 companies, hypergrowth startups, and global institutions like The World Bank and Coca-Cola.

What common leadership challenges do you see across cultures and industries?
What's one leadership moment that changed the way you coach forever?
How do you define and measure success in leadership?
How does Triple Win support business performance?
What habits define the most effective leaders?
What’s one leadership question every manager should ask?

Will Linssen

Also, Will is the author of Triple Win Leadership Coaching: The Coach's Guide to More Impact, More Coaching, and More Clients, which recently became a #1 New Release on Amazon in business mentoring and coaching. The book is a culmination of nearly 30 years of coaching experience, offering a practical, tested, and definitive guide for coaches aiming to scale their success with more impact, more coaching, and more clients.

Will was also named a LinkedIn Top Voice in Executive Coaching and currently serves as an advisor to Harvard Business Review, where he contributes to the evolving conversation on leadership, performance, and organizational growth.

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The EEC podcasts are sponsored by MKB Excellent Executive Coaching that helps you get from where you are to where you want to be with customized leadership and coaching development programs. MKB Excellent Executive Coaching offers leadership development programs to generate action, learning, and change that is aligned with your authentic self and values. Transform your dreams into reality and invest in yourself by scheduling a discovery session with Dr. Katrina Burrus, MCC to reach your goals.

Your host is Dr. Katrina Burrus, MCC, founder and general manager of Excellent Executive Coaching a company that specializes in leadership development.