eBay Chief AI Officer Nitzan Mekel-Bobrov and Bloomberg Intelligence senior analyst Poonam Goyal discuss the importance of AI in driving e-commerce growth, eBay's AI investment strategy, deciding whether to build or buy technology solutions, future opportunities in e-commerce, and embracing the AI disruption.
AI is driving e-commerce growth by improving search, personalization, and automation for buyers and sellers.
Generative AI has disrupted the e-commerce industry by automating processes and enhancing the buyer experience.
Deep dives
The Role of the Chief AI Officer at eBay
Nitzan Maquel Bobrov, the Chief AI Officer at eBay, explains the role of a Chief AI Officer in driving impact and cohesive strategy by integrating science, engineering, and product. This unified approach accelerates eBay's impact with AI, benefiting buyers, sellers, and employees.
AI as a Key Driver of E-Commerce Growth
The podcast highlights how AI is a key driver of e-commerce growth, especially considering the increase in e-commerce sales during the pandemic. AI, particularly generative AI, offers the potential to lower barriers to entry, improve search and personalization for buyers, and automate processes for sellers.
The Step-Level Change from AI to Generative AI
The discussion focuses on the step-level change from traditional AI to generative AI. The speaker explains that the combination of generative models and foundation models has led to a new wave of AI that enables solutions to drive significant value quickly without extensive use case-specific optimization. This shift in paradigm allows companies like eBay to build solutions that feel almost human and drive real results.
AI Disruption in E-Commerce
The podcast explores how AI, particularly generative AI, has been disruptive to the e-commerce industry. It highlights how generative AI has enabled automation in processes such as listing creation, description generation, and fitment guarantees. The integration of AI and large language models has also improved the buyer experience by transforming search and visual content generation, making it easier for customers to find what they're looking for and enhancing the overall shopping experience.
E-commerce’s leap to capture a bigger share of the overall retail pie is just starting to take hold. In this Tech Disruptors podcast, eBay Chief AI Officer Nitzan Mekel-Bobrov joins Bloomberg Intelligence senior analyst Poonam Goyal for an in-depth discussion about the democratization of AI and the step-level change we’re seeing from AI to generative AI. Mekel-Bobrov also highlights successful AI investments at eBay, and why companies should embrace the disruption.
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