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The Hustle Daily Show
Your favorite LinkedInfluencer might be a bot
Dec 3, 2024
AI is stealthily shaping the content you see on social media, with over 54% of longer posts on LinkedIn potentially authored by bots. This surge in AI-generated content raises concerns about uninspired feeds filled with 'nothing burgers.' The challenges of distinguishing quality human voices from automated ones are becoming critical. Plus, there's news of leadership changes in top companies and the record-breaking performance of Moana 2, making this a fascinating discussion on the intersection of technology and entertainment.
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Quick takeaways
- AI-generated content now comprises over 54% of longer LinkedIn posts, raising concerns about the quality and value of shared information.
- The rise of AI content across social media platforms highlights the need for users to critically evaluate the authenticity of online information.
Deep dives
AI's Impact on LinkedIn Content
AI-generated content has significantly influenced the posts appearing on LinkedIn, with over 54% of longer posts likely created by artificial intelligence. A study conducted by Originality AI, which analyzed nearly 8.8 million public posts from the platform, revealed a remarkable spike in AI-generated content beginning in 2023, coinciding with the launch of ChatGPT. As users increasingly turn to AI tools to streamline their content creation, the potential for low-quality and repetitive posts raises concerns about the overall value of information on the platform. Despite not enforcing strict regulations on AI content, LinkedIn does attempt to limit the promotion of duplicated or low-quality posts to safeguard the user experience.
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