"You learn the most from your mistakes, not your success.", is a quote that Rory Madden would immediately sign! With more than 16 years of experience as a Consultant, Entrepreneur, and Business Analyst he has a lot of experiences to share. 

Rory founded two start-ups that failed, and one of the biggest learnings he made was to talk to customers as early as possible. Based on that learning, he founded the UXDC (User Experience & Developer Experience) Conference. The mission of the conference is to help people to learn about customer and data-driven agile methodologies to not make the same mistakes as he did. 

In this episode, we talked to Ryan about how he "developed" the conference and how the way they interact with his community is shifting in the current health crisis.

Table of content:

• 0:28 - Intro Rory Madden
• 6:05 - Moving from a project to a product mindset
• 8:10 - Definition of ”developer experience”
• 10:50 - Birth of the UXDX idea & community
• 16:00 - Finding the right speakers & supporters
• 22:30 - Health crisis as a big challenge
• 29:15 - Online vs. offline events
• 41:26 - Building the UXDX platform product
• 48:00 - 3 key learnings Rory made

Rory on the internet:

• Linkedin: @Rorymadden
• Website: https://uxdx.com/

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