What does it really take to build and lead a high-performing property management sales team?

In this candid and highly practical episode, Spencer sits down with Evernest's Director of Sales, Hunter Terryn, to pull back the curtain on what makes a killer Business Development Manager (BDM). From early-stage training and culture-fit assessments to playbooks, referral strategies, and what to do when a top performer becomes a liability—this conversation is a masterclass in sales leadership for property management companies.

Whether you're a solo operator, a sales leader, or a BDM in the trenches, this episode delivers straight talk and actionable tactics you won't find anywhere else.

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Connect with Matt and Spencer at Evernest: Evernest.co

Guest: Hunter Terryn, Evernest's Director of Sales

Link: The Challenger Sale – Book mentioned on rogue sales archetypes

Link: The Book on Rental Property Investing by Brandon Turner – Required reading for Evernest BDMs

Link: WHO Interview Method – Used to screen all sales hires

Link: Lead Simple – CRM mentioned for call recordings and pipeline tracking

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

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