On today’s episode, I spoke with Jake Madoff about paid media trends and growth marketing in 2023. Jake has led growth for several multi-million dollar startups, including Bespoke Post. He is particularly in touch with paid media and creative, and gives us a bunch of tactical tips.
Here’s what you’ll learn:
- How paid media has changed in 2024
- How to think about ad creative going forward
- The role of AI in growth and paid media
