Keys To The Shop : Equipping Coffee Shop Leaders 149 : Celina Velez, Head Roaster at Merit Coffee
Apr 22, 2019
40:59
Celina is about to celebrate her 2 year anniversary of joining the specialty coffee community having started with no knowledge of coffee as a roasting assistant at the great Merit Coffee in Austin, TX. Through hard work, curiosity, and integrity she has worked her way to head roaster and leads a team of people producing some of the best coffee you can find.
Today we sit down and explore her story as a newcomer to coffee and what she has experienced in her first, very busy, 2 years as a coffee professional.
In this episode you will learn:
- How to approach learning as a newbie
- How we put un helpful pressure on ourselves to look good
- How Merit supports its employees through opportunity and healthy systems of communication
- What Celina lessons Celina has learned
- Tips for leading people
- Quality control principles for approachable coffee
- Celina's advice to people entering taking on new positions and challenges
- How owners can support their staff and set them up for success
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