I have a Big Announcement to make! In addition to the usual Tuesday episodes, I invite you to tune in every Wednesday for a special episode about the science of activism.

Every Wednesday, I will give the microphone to researchers who study the effectiveness of animal advocacy and vegan activism. Learn from them what are the best, and worst ways to make a positive difference in the world.

Since starting this podcast, I have come across strong - some would even say stubborn - opinions on what the way forward looks like. I even developed my own strong opinions.

But this is our reality check. A way to verify if our beliefs are backed by evidence and check if our perception of reality is not distorted.

So connect every Wednesday and become the most informed and effective activist out there. Thank you.

Björn Jóhann┃Researcher-Writer, Animal Advocate: https://www.bjornjohann.com/

More Than Meats The Eye | Björn | Substack: https://bjornjohannolafsson.substack.com/

The Research on Nudges: How Plant-Based Defaults Work | Better Food Foundation: https://www.betterfoodfoundation.org/research-and-reports/research-plant-based-defaults-work/

Follow The Vegan Report on Instagram: https://www.instagram.com/veganreportpodcast/

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How to be a Sneaky Vegan | Science of Activism