In this episode, Sannah welcomes the brilliant and accomplished Sander Arts to the show. With an impressive background in global management, digital transformation, closed loop marketing, and strategic partnerships, Sander brings a wealth of knowledge and expertise to the table. Together, they explore the fascinating realm of marketing in the tech industry, dissecting its successes, failures, and untapped potentials. You can reach Sander on LinkedIn: https://www.linkedin.com/in/sander1arts/ or email: sander1arts@gmail.com For more content like this, subscribe to Mind The Innovation on Apple or Spotify, or wherever you like to listen. You can find Sannah on LinkedIn: https://www.linkedin.com/in/sannahvinding/ or visit https://mindtheinnovation.com/hello/ Stay curious and keep learning Thanks for listening! Sannah