Cultural Homogenization in Coffee Shops

The proliferation of a specific coffee shop aesthetic worldwide illustrates the homogenization of cultural tastes. Many cafes now share similar decor, often characterized by white subway tiles, reclaimed wood furniture, and menu items like avocado toast and flat whites. This widespread conformity reflects the impact of globalization and social media, where platforms like Instagram shape preferences, leading to uniform aesthetics. As a result, individual local cultures are increasingly giving way to a generic international archetype, diminishing geographical diversity in cultural expressions.