The Driven The Chinese electric trucks are coming
Oct 29, 2024
Guest Jason Roycht, a senior executive at Windrose, dives into the exciting world of Chinese electric trucks aiming to revolutionize the Australian market. He shares insights from a successful road trip between Melbourne and Sydney, showcasing Windrose's cutting-edge long-range models. Discussions highlight the rapid evolution of electric vehicle technology and the unique design strategies of new manufacturers. Roycht emphasizes the vital role of charging infrastructure and customer education for seamless integration of these innovative trucks on Aussie roads.
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Windrose's Debut
- Giles Parkinson saw a Chinese electric truck resembling the Tesla Semi at the All Energy Conference.
- It was the Windrose, a new company formed by Chinese executives with experience in US electric vehicle companies.
Windrose's Strategy
- Windrose leverages China's electric vehicle supply chain and cost structure for a global truck design.
- It's a ground-up electric truck design unlike most existing offerings adapted from diesel models.
Ground-Up Design
- Ground-up electric truck designs allow for different chassis and cabin designs.
- Windrose and Tesla's approach contrasts with traditional manufacturers adapting existing diesel truck designs.