Coin Stories

Matt Cole & Eric Semler: First Major Bitcoin Treasury Acquisition - Strive Buys Semler Scientific

43 snips
Sep 23, 2025
Matt Cole is the CEO of Strive, a company diving into Bitcoin treasury strategy, while Eric Semler is the executive chairman of Semler Scientific and a seasoned healthcare entrepreneur. They discuss Strive's strategic acquisition of Semler, emphasizing the merger’s complementary strengths. The duo explores how this consolidation signals a new wave in Bitcoin treasury companies and shares insights on leveraging for accelerated Bitcoin accumulation. They also touch on institutional investor demand and offer guidance for those seeking Bitcoin exposure.
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INSIGHT

Merger Unlocks Cross-Industry Synergies

  • Strive saw Semler as an undervalued public Bitcoin treasury with a profitable preventative-healthcare business that adds strategic optionality.
  • Combining firms creates cross-domain synergies and accelerates scale needed for institutional offerings.
ANECDOTE

Semler Viewed Deal As Win-Win

  • Eric called the deal a "win-win" and noted the 200%+ premium to Semler's prior trading price.
  • He emphasized Semler's medical-device mission and how it complements Strive's vision.
ADVICE

Use Perpetual Preferreds For Safer Leverage

  • Use perpetual preferred equity to match Bitcoin's infinite-duration nature and avoid fixed maturity risk on leverage.
  • Structure liabilities with no principal repayment to withstand Bitcoin's cycles and retain long-term upside.
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