Ep222: Lilia Shirman | CEO of The Shirman Group

Lilia is a CEO, Author, Investor, and Board Advisor who drives revenue and shareholder value growth for B2B tech companies. As CEO of The Shirman Group, she has shaped Go-to-Market strategies that generated tens of millions in revenue for VMware, EMC, Amazon, Oracle, and others. She was a turnaround CMO at MariaDB, and led solutions marketing and strategic alliances at BEA. Her current focus is on the enterprise AI and data activation markets. Lilia literally wrote the book on customer-relevant go-to-market, 42 Rules for Growing Enterprise Revenue, She holds a BS from UC Berkeley and an MSE from Stanford so gets to cheer when anyone scores at the Big Game.